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Mitsui & Co., Ltd. ("Mitsui", Head Office: Tokyo, President and CEO; Masami Iijima) has agreed to invest in FactoryMade Venture LLC, a U.S. Media Business Incubator ("FactoryMade") and also to form a strategic alliance to jointly create, incubate and fund content, intellectual property and new media businesses.
With the market size of approximately US$ 300 billion (Approx. ¥30 trillion), the U.S. media market is the largest in the world and expected to show stable increase, due to continuous population driven by Latino and economic growth. The market is also home to new technology and business model, such as Video on Demand and SNS, which will quickly spill over to and have significant influence over the global market.
With its headquarters in Los Angeles, California, FactoryMade is an incubator that creates innovative media business leveraging its network in Hollywood and profound knowledge in the industry. FactoryMade enjoys a solid reputation within the industry with its track record of building El Rey Network, a new television channel targeting increasing Latino audiences.
Mitsui has been long engaged in satellite broadcasting businesses, pay channel businesses and content businesses in Japan. Leveraging its knowledge and capability, Mitsui aims to enter into the U.S. media market by making the investment to FactoryMade.
Positioning FactoryMade as a strategic partner to make an entry into U.S. media market with the investment, Mitsui aims to participate in the projects to be developed by FactoryMade and, in the longer term, envisions to foster broad collaboration among with FactoryMade, such as importing and exporting content between Japan and the U.S.
|Corporate Name||FactoryMade Vetures LLC|
|Head Office||Santa Monica, Los Angeles, CA, USA|
|Year of Establishment||September, 2011|
|Representative||John Fogelman, CEO|
|Shareholders||Mitsui 5%, Others 95%|
|Business Activities||Incubation of new media businesses|
|Corporate Name||El Rey Network LLC|
|Head Office||Austin, TX, USA|
|Year of Establishment||December, 2013|
|Business Activities||Cable Network|
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