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Mitsui to establish food sector e-commerce fulfillment provider

Aug. 11, 2020


Mitsui & Co., Ltd. ("Mitsui", Head Office: Tokyo, President and CEO: Tatsuo Yasunaga) will establish Retail Digital Solutions Co., Ltd. ("RDS"), a new company that will provide e-commerce site development, operations, logistics and other services (e-commerce fulfillment operations) for manufacturers and retailers in the ever-expanding B to C food sector e-commerce market.

RDS will draw on the knowledge and experience of BBF, Inc., an e-commerce fulfillment company operating in the fashion industry (in which Mitsui owns a 16.5% stake), along with Mitsui's customer network, to contribute to the further digitalization of the consumer food business. The company also plans to utilize consumer data for product development, advertising, sales promotions, and other marketing activities, and demonstrate its capabilities in developing and selling highly differentiated products.

With the establishment of RDS, Mitsui aims to accelerate the development of its food e-commerce business and contribute to the development of rich and convenient dietary lifestyles by delivering products and services that meet the new needs of consumers.

Outline of the company

Official name Retail Digital Solutions Co., Ltd.
Head Office Chiyoda-ku, Tokyo, Japan
Representative Mitsuhiro Goto
Date established July 2020
Captial ¥200 million (Capital 100 million, capital reserve ¥100 million)
Investment ratio Mitsui & Co. 100%
Business outline Internet sales, infrastructure development, operations, logistics and sales
The image of food e-commerce businessThe image of food e-commerce business
Concept Diagram (To achieve common goals with customers, repeat PDCA and provide thorough support)Concept Diagram (To achieve common goals with customers, repeat PDCA and provide thorough support)

Mitsui & Co.’s Materiality

“Build brighter futures, everywhere” as our corporate mission, and to gain the trust and expectations of our stakeholders to realize a better tomorrow for earth and for people around the world, we have identified five material issues (“Materiality”) for Mitsui & Co.’s sustainable growth. We anticipate this particular project/ business to contribute especially to the realization of “Enhance quality of life” and “Develop talent leading to value creation” and “Build an organization with integrity”

  • Secure sustainable supply of essential products

    Secure sustainable supply of essential products

  • Enhance quality of life

    Enhance quality of life

  • Create an eco-friendly society

    Create an eco-friendly society

  • Develop talent leading to value creation

    Develop talent leading to value creation

  • Build an organization with integrity

    Build an organization with integrity