TREES4Life: Tubong Pinoy Movement is a campaign aiming to conserve tree species that are indigenous to the Philippines and involves cultivating seedlings, using these seedlings for a diverse range of tree conservation activities, and advocating for tree planting. It is engaged in establishing seedling nurseries and a museum for native tree species, restoring forests used by indigenous peoples, and community participation and supporting the livelihoods of impoverished people through initiatives where poor families cultivate and sell seedlings. A wide range of stakeholders participate in these activities, including the government of the Philippines, environmental conservation advocates, NGOs, and corporations, and the campaign aims to plant ten million native trees over the next ten years.