The Mitsui & Co. Environment Fund

Introduction to Grant Projects

Partnership Support Center (recommended by the Mitsui & Co. Chubu Office)

Surveying and raising awareness of collaborative conservation initiatives by NPOs and companies

Activity grant

Project Description

While there is a healthy amount of volunteer-supported environmental conservation activity being carried out, sustaining this action can be a problem. As collaborative initiatives by NPOs and companies which are advanced with financial backing have an advantage when it comes to sustainability and development, this project will build a network of NPO support centers and universities across Japan, search for examples of these collaborations, and compile and issue a report on the subject. The research will leverage the know-how the Partnership Support Center has gained through the selection process it uses when awarding the 'Partnership Prize' for NPO and corporate collaborations. The collection of case-studies containing information on the successes of and outlook for individual initiatives will serve as a model for the various issues faced by NPOs and companies when collaborating, encouraging further collaborations and promoting effective conservation initiatives.

Grant year
FY2010 Activity Grants
Grant term
1 year
October 2010 - September 2011
Grant amount
1,000,000 yen
Activity region
Aichi, Wakayama, Osaka, and Gifu Prefectures, Japan
A 'company, citizen, and NPO collaboration forum' held in July 2010.

Overview of the Organization

Masayo Kishida, Representative Director
Masayo Kishida, Representative Director
Establishment purpose
Established to contribute to the formation of partnerships in various sections of society, particularly regional collaborations between NPOs and companies, with the aim of realizing an abundant civic society that respects the individual.
Main areas of activity
Across Japan, especially Aichi Prefecture
12 full-time staff members, 6 part-time staff members, 207 full members
Annual operating budget
45.56 million yen in 2007, 43.78 million yen in 2008, 52.19 million yen in 2009
WEB site
Recent activities
A diverse range of activities including the core activity of awarding the 'Partnership Prize', collaborative and coordination initiatives with regional governments and financial institutions, consulting on initiatives to revitalize small-to medium-sized regional businesses, educational activities to cultivate proponents of social business, research, information sharing, and various proposal-based activities.