Establishment of New Company with Aim of Building Sendai Aquarium (provisional name)

Feb. 15, 2013

Mitsui & Co., Ltd.
Kamei Corporation
Yokohama Hakkeijima Inc.
Yurtec Corporation
Kahoku Shimpo Publishing Co.
Sendai Mitsukoshi Co Ltd.

Main Contents

Mitsui & Co., Ltd. ("Mitsui", head office: Tokyo, President and CEO: Masami Iijima), Kamei Corporation ("Kamei", head office: Sendai City, Miyagi Prefecture, President & CEO: Fumiyuki Kamei), Yokohama Hakkeijima Inc. ("Yokohama Hakkeijima", head office: Yokohama City, Kanagawa Prefecture, President: Nobuyuki Furukawa), Yurtec Corporation ("Yurtec", head office: Sendai City, Miyagi Prefecture, President & Representative Director: Masayuki Ohyama), Kahoku Shimpo Publishing Co. ("Kahoku Shimpo", head office: Sendai City, Miyagi Prefecture, President: Masahiko Ichiriki), and Sendai Mitsukoshi Co., Ltd. ("Sendai Mitsukoshi", head office: Sendai City, Miyagi Prefecture, President: Hideyuki Murakami) have agreed to establish a new joint company with the aim of building a new aquarium in Sendai City, Miyagi Prefecture and have entered into definitive agreements. The new company will work to achieve commercial realization of the project after acquiring the necessary government licenses from the authorities concerned, such as Sendai City, etc., with the aim of building and operating the largest aquarium in the Tohoku region. The opening of the aquarium is targeted for the spring of 2015.

Mitsui is committed to support the restoration of the Tohoku region, where Miyagi Prefecture is located, from the devastation caused by the Great East Japan Earthquake. Through large-scale recreation amenity projects such as this aquarium, Mitsui will exert its integrated strength to create business and revitalize the local economy, in collaboration with the local companies of the region with which Mitsui has nurtured relationships over the years.

Kamei will continue contributing as a member of regional society to the reconstruction of the disaster-affected areas and the revitalization of local communities by participating in the project, which provides a place for healing and learning.

Yokohama Hakkeijima will contribute the knowhow in aquarium and leisure business that it has acquired through the management of Yokohama Hakkeijima Sea Paradise. The aquarium, which symbolizes regional recovery and is meant to be loved by the local people, will be a part of their lives and contribute to Tohoku's reconstruction efforts and local regeneration.

Yurtec will contribute its strengths as an integrated facility engineering company to the reconstruction of the disaster-affected areas through its participation in the project, which will provide local people, especially children, hope and stirring experiences, and will assist the development of the local community.

Kahoku Shimpo will widely publicize the entertainment and educational aspects of the aquarium and organize a variety of events to contribute to the revitalization of disaster-struck coastal areas.

Sendai Mitsukoshi, from the perspective of a retailer with strong links to the region, is supporting the project for the sake of the restoration and growth of local communities and for their children, who will forge the region's future, in conjunction with the celebratory events marking the 80th anniversary of company's establishment.

The Six Participating Companies are determined to strenuously implement the project so that Sendai Aquarium (provisional name) will become a new symbol of the region's reconstruction. The aquarium will replicate Tohoku's magnificent ocean and offer a comforting healing environment where the visitors from the local community can enjoy being together. Through the operation of the aquarium as a tourism resource for the Tohoku region, the Six Participating Companies will work for the revitalization of the regional economy.

Profile of the New Company

Name of Company Sendai Aquarium Development Co., Ltd.
Representative Yoshihiro Nishimura, President
Head Office Sendai City, Miyagi Prefecture
Establishment February 20, 2013 (planned)
Capital 25 million yen (at time of establishment)
Shareholders Mitsui 47.6%, Kamei 18.9%, Yokohama Hakkeijima 11.9%, Yurtec 10.8%, Kahoku Shimpo 5.4%, Sendai Mitsukoshi 5.4%
Business Activities Construction, installation and operation of Sendai Aquarium (provisional name)

Profile of Sendai Aquarium (provisional name)

Planned construction site Takasago Central Park (provisional name), Sendai Port Hinterland, Sendai City, Miyagi Prefecture
Total project cost Approximately 6.5 billion yen
Planned floor space Approximately 10,000 m2 (total water volume: approximately 3,000 t)
Planned opening Spring 2015

Maps of planned site for new Sendai Aquarium (provisional name)

Regional map

Regional map

Enlarged, detailed map of planned site (Sendai Port Hinterland)

Enlarged, detailed map of planned site (Sendai Port Hinterland)

This announcement contains forward-looking statements. These forward-looking statements are based on Mitsui's current assumptions, expectations and beliefs in light of the information currently possessed by it and involve known and unknown risks, uncertainties and other factors. Such risks, uncertainties and other factors may cause Mitsui's actual results, financial position or cash flows to be materially different from any future results, financial position or cash flows expressed or implied by these forward-looking statements. These risks, uncertainties and other factors referred to above include, but are not limited to, those contained in Mitsui's latest Annual Securities Report and Quarterly Securities Report, and Mitsui undertakes no obligation to publicly update or revise any forward-looking statements.
This announcement is published in order to publicly announce specific facts stated above, and does not constitute a solicitation of investments or any similar act inside or outside of Japan, regarding the shares, bonds or other securities issued by us.


For inquiries on this matter, please contact

Mitsui & Co., Ltd.
Corporate Communications Division
Telephone: +81-80-5912-0321
Facsimile: +81-3-3285-9819
Contact form
Corporate Planning Office
Telephone: +81-22-264-6007
Facsimile: +81-22-264-6134

Yokohama Hakkeijima
Corporate Communications, Sales Promotion Div.
Telephone: +81-45-788-9635
Facsimile: +81-45-788-9735

Corporate Communications, General Affairs Div.
Telephone: +81-22-296-2111
Facsimile: +81-22-296-2121

Kahoku Shimpo
General Affairs & Public Relations Div.
Telephone: +81-22-211-1402
Facsimile: +81-22-211-1448

Sendai Mitsukoshi
Corporate Communications, Sales Management Div.
Aihara or Suzuki
Telephone: +81-22-221-8360
Facsimile: +81-22-221-3241